While SEO can be broad, the field is wide enough for individuals to specialize in a chosen area. SEO teams, whether internal or on the agency side, will include specialist members, including technical minds, creative writers, analytical types, strategic thinkers, and great communicators. A digital PR manager might sit next to a web developer, both working towards the same goal but in completely different ways and with completely different skill sets.
SEO can be a job well done, but it’s never a job done. Updating a site is quite difficult and can take years. Even if a site is working well, there is always more to do. Whether it’s ensuring sites stay in line with Google algorithm updates or expanding keyword groups to target, to continue building links and boosting rankings, or continually analyzing and analyzing performance. SEO is an ongoing investment.
Reasons to choose SEO as a career in India 🙂
There are many reasons to choose SEO as a career in 2023 and beyond.
Keep reading to find out:
What is SEO?
SEO is an acronym for Search Engine Optimization. Search Engine Optimization (SEO) optimizes a website, page, content, or application to improve its visibility in a search engine.
SEO is more popular for Google as it is the largest search engine.
Benefits of a Career in SEO
The best part about being an SEO professional is that your earning potential isn’t limited to your 9 to 5 job. If you’re good at it, you can create your own website and earn money by ranking well in search engines. If you don’t want to freelance, there are also plenty of high-paying jobs available for full-time employees. The average salary for an SEO specialist in the United States is $51,450 per year.
No. The thing is, SEO jobs are generally not that lucrative. For SEO professionals to be successful and get a high paying job, they need to have a lot of patience. They must be dedicated to constantly working on their skills and driving results.
Money/demand/job stability from an SEO career
This part is covered. SEO is a high-demand job that can bring great monetary rewards.
- According to Glassdoor, the median salary for an SEO specialist is $66,709. Senior positions, such as SEO Analyst Lead, can command salaries that are comfortably in the 6-figure range.
- According to LinkedIn, roles in digital marketing are growing every year and have the most job openings, making it a high-demand job, if not the most in-demand of all careers.