Bounce rate is the percentage of visitors who leave your website after viewing a single page. Here’s a bounce rate scale to help you out:
- 25% or less: Something is probably broken
- 26-40%: excellent
- 41- 55 % : average
- 56-70%: higher than normal, but may make sense depending on the website
- 70% or more: poor. Something is probably broken, or your website just needs a lot of work!
Create internal links
Internal links are the key to organic visibility of important pages. Google crawls websites using links. Their algorithm assigns equity to each page based on the number of internal links pointing to it.
Google does not provide guidance on internal links or where they should reside. But over the years, the staff at Google have hinted at the priority:
Make your website work harder
Anyone can create a website, even a beautiful one, but far fewer can build a trustworthy website. produces conversions. After all, the average conversion rate across all industries is less than 2.5%.
You want your audience to convert at much higher rates. To do this, you must study your audience closely and give them what they need and expect.
Choose a good domain name and home page URL
Your site’s domain name and home page URL can be small factors that help search engines find know what the page (and your website) is about. But in recent years, domains have been devalued to exploit your keywords. Using your business name as your domain and homepage URL comes naturally to many people (like boston-bagel-bakery.com), so it’s a good place to start.
If this doesn’t apply to your needs, choose something that is easy to remember, relevant, and incorporates a primary keyword that you want to rank for. While it can be tempting to include more keywords in your home page URL, not only does this make your site’s URL hard to remember, it can actually lead to a negative ranking effect (for example, the best bagel bakery company of all time.com). The practice of exact match domains (using a specific keyword as the domain to rank for that exact keyword) is now largely unnecessary.
SEO tips to launch your new website.
You have launched your new website, ready to receive a large number of new customers. But if no one finds your new website, how will they see what you have to offer?
And that’s why search engine optimization (SEO), gaining traffic through search engines, has been such a hot topic for site owners for over 20 years. Organic traffic, as it is called, is the lifeblood of many websites.