One of the most frequently asked questions I get from my students is “how do I get a client when I don’t have a portfolio to display and how do I create a portfolio without clients?” It’s a great question with a simple solution.
Now when I apply for full-time positions or approach freelance clients, all they have to do is Google me to find my courses and all my videos and blog posts and find out if we’re a good fit. for each other. But when I started, I started with a one page website with a sample of my writing style, which was just a screenshot of one of my Instagram captions. I also had a sample of a very basic Facebook ad that I put together for my own Facebook page, I also included some graphics that I designed, again for my own business.
The growing career opportunities in digital marketing in India
I believe in the supply and demand model. If there is excess demand, there needs to be enough supply to create quality substance. However, the demand for digital marketers is huge and the supply is less at the moment. I am not stating this based on assumptions, but by looking at these numbers showing popular channels like LinkedIn and Naukri.
Now, this is just the result of the word ‘Digital Marketing’. I haven’t even checked the keyword result like SEO Manager, Google Adwords Specialist, Content Writer, Social Media Executive, etc. NO SPECIFIC EDUCATION REQUIRED
As mentioned above, there is no specific educational degree required to pursue a career in digital marketing.
Soft skills
- Time management and ability to prioritize tasks
- Analytical skills and interest in learn new tools, collect data and study trends
- Project management
- Leadership and task delegation
- Excellent verbal and written communication
- Attention to detail
- Able to work independently
Digital marketing offers considerable longevity to those looking for a career in which they can grow and develop, and the industry experiences significant growth year on year. The projected growth rate for marketing managers between 2019 and 2029 is 6%, which is significantly faster than the average growth rate in other industries.
What is the typical average salary for entry-level positions in digital marketing?
Digital marketing is an ever-expanding and lucrative career choice. As such, digital marketing can be broken down into several general levels of responsibility and annual financial compensation. The website payscale.com lists the median entry-level salary for each of these digital marketing positions in the United States as follows:
1. Direct Marketing Associate – A DM Associate typically has Less than ten years of direct marketing experience. and averages a salary of $43,900 per year.